Every year on June 25th, Beatles fans around the world celebrate Global Beatles Day, marking the anniversary of The Beatles' unforgettable performance of All You Need Is Love
on the BBC's Our World television special in 1967. Broadcast live to hundreds of millions of viewers, the performance featured a room full of famous friends joining in as backing singers, including Mick Jagger, Keith Richards, Marianne Faithfull, Eric Clapton, Graham Nash and Keith Moon. It remains one of the most iconic moments in music history.
Global Beatles Day was founded in 2009 by lifelong Beatles fan Faith Cohen. What began as a simple way to thank the band for their music and message quickly grew into an annual worldwide event. Every year, fans celebrate through listening parties, tribute concerts, charitable activities and social media campaigns that spread the spirit of peace, love and community that The Beatles championed.
Over the years, Faith Cohen's dedication has helped Global Beatles Day become a recognised date on the Beatles calendar. Support and acknowledgement from The Beatles' official organisation, Apple Corps Ltd, has helped cement June 25th as the day fans come together to celebrate the band's lasting impact on the world.
This year's celebrations on June 25th, 2026, are expected to bring Beatles fans together once again through online events, community gatherings, music sharing and acts of kindness inspired by the band's message. Fans across the globe will unite under the hashtag #GlobalBeatlesDay to celebrate the music that continues to connect generations.
More than six decades after they first appeared, The Beatles remain the most influential band in popular music history. They changed songwriting, recording and popular culture forever while promoting messages of peace, creativity and unity. That's why Global Beatles Day feels so appropriate - a yearly celebration of a band whose music continues to make the world a little brighter.